data protection

As smartphones develop at the speed of lightning in the digital age, data privacy has become a key consideration for innovation. Taking a closer look at Huawei’s security infrastructure, users can grasp the scope of their digital protection against the latest privacy standards set by technology giants. This is at a time when enthusiastic support from consumers and partners worldwide led to more than 200 million shipments in 2018, marking Huawei’s new record. Knowing that confidentiality protection is the only way to gain and maintain the confidence of the user, Huawei’s data protection measures extend from the design of the product throughout the development process.

This includes:

  • The P20 series, popular among women with its sleek design, which has created the bar for an intelligent mobile photography experience.
  • Equipped with the sophisticated Kirin 980 chip, the Mate 20 series offers improved energy efficiency and a new, extra-smooth experience.
  • The nova series of Huawei, with a bold color scheme and an innovative selfie system, makes it the most popular selfie telephone in 2018. And, the Honor Series–A concept of “beauty in AI,” China’s number one smartphone on the Internet.
  • In accordance with the principles of GAPP–the world’s most stringent data protection technology framework–and with all the requirements laid down in the EU General Data Protection Regulation, the company applies data protection by design throughout product development, design, verification, sales, services and procurement.

Huawei has taken steps to synergize software and hardware. Fintech level security in hardware is delivered by the leading mobile security platform solution, Hi Security Executive Environment (HiSEE), available on Kirin chips. It also supports basic platform functions such as secure startup, hardware cipher engine, random number generator hardware and unique hardware key (HUK). As regards the company’s operating software, the EMUI system fully complies with Google’s security framework, building on Android’s native capabilities to further improve system, data and applications security.

Over the past eight years, Huawei Consumer BG has persisted in the concept of ” consumer-centric ” and has led a number of the most popular, innovative and competitive technological fields in the industry, such as photography, battery life, communication and AI. Huawei has moved from being dismissed as a statistical “Other ” in the global smartphone market to being ranked among the top 3 players in the world. And Huawei became the second largest smartphone manufacturer in the world in the second and third quarters of 2018, with a global market share of 14.6 percent.

Consequently, the Consumer BG has continually innovated and invested in cyber security and privacy and plans to invest at least $50 million in security technology research and innovation. Huawei is constantly pushing the curve with more than 200 experts and engineers working in security research and development and cyber security research centers in China, Germany, Finland, Canada and Singapore.

It is important to remember that a smartphone is the bridge between the physical and virtual worlds and to continue to play this role, more and more information needs to be stored and protected constantly. The company has therefore been able to validate its robust security system, which has gained the trust of global customers in the past 30 years.

Providing secure and reliable unified access to mobile services through Huawei ID accounts, dual authentication, OAuth authentication, unified certificate management and service and role-based access control. End-to-end data encryption, unified key management, anonymization technology and secure deletion have also been adopted to protect user information. Over 500 million consumers in more than 170 countries worldwide are currently using Huawei smartphones. According to a report by IPSOS, one of the leading third-party research institutions in the industry, the Huawei brand has already been associated with the idea that it continues to advance and has a strong capacity for innovation and trust in the eyes of its global consumer base.

Due to an advanced R&D system and supply chain dedicated to privacy protection and the availability of open ARM chip architecture and Google’s Android system, their cyber security practices have also gained the trust of their partners throughout the global value chain.

Richard Yu, CEO of Huawei Consumer BG, assured that Huawei “will continue to innovate, make every effort to become a pioneer and leader in the next wave of the smartphone revolution, and constantly create new value for consumers, make our consumers enjoy their lives better and make Huawei a brand that consumers around the world love.”

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